Vera Bradley, Inc.
VRAFigures shown here come from public SEC filings. Dates beside each section show the available history.
How Vera Bradley, Inc. Makes Money
Follow each dollar of revenue through to what shareholders keep.
From revenue to net income
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Financial Summary
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SEC filings supply these figures; updates after the dates shown are not included. This page includes 17 annual periods. The latest annual period ends Jan 31, 2026. The latest insider filing shown is dated Jun 26, 2026. The latest institutional report shown is dated Mar 31, 2026; other ownership filings may exist.
Ownership
Who holds the shares, as reported in SEC ownership filings.
Reported 13F positions
Each row shows what a filer reported for one date, not a current position. The link opens that filing.
| Filer | Report date | Shares | Value | Filing |
|---|---|---|---|---|
| PRICE T ROWE ASSOCIATES INC /MD/ | 2026-03-31 | 31,474 | Not shown | SEC filing |
| Fisher Asset Management, LLC | 2026-03-31 | 49,378 | $156K | SEC filing |
| GOLDMAN SACHS GROUP INC | 2026-03-31 | 15,138 | $47.8K | SEC filing |
| Virtu Financial LLC | 2026-03-31 | 21,240 | Not shown | SEC filing |
| SIMPLEX TRADING, LLC | 2026-03-31 | 25,740 | $81.3K | SEC filing |
| BNP PARIBAS FINANCIAL MARKETS | 2026-03-31 | 88 | $278 | SEC filing |
| DIMENSIONAL FUND ADVISORS LP | 2026-03-31 | 941,006 | $2.97M | SEC filing |
| Advisors Asset Management, Inc. | 2026-03-31 | 667 | $2.11K | SEC filing |
| NOMURA HOLDINGS INC | 2026-03-31 | 26,441 | $83.6K | SEC filing |
| ING GROEP NV | 2026-03-31 | 100,000 | $316K | SEC filing |
| Centiva Capital, LP | 2026-03-31 | 183,452 | $580K | SEC filing |
| Caitong International Asset Management Co., Ltd | 2026-03-31 | 840 | $2.65K | SEC filing |
| ROYCE & ASSOCIATES LP | 2026-03-31 | 596,992 | $1.89M | SEC filing |
| MARSHALL WACE, LLP | 2026-03-31 | 806,966 | $2.55M | SEC filing |
| HRT FINANCIAL LP | 2026-03-31 | 13,414 | Not shown | SEC filing |
| BARCLAYS PLC | 2026-03-31 | 24,817 | $78.4K | SEC filing |
| UBS Group AG | 2026-03-31 | 254,860 | $805K | SEC filing |
| JPMORGAN CHASE & CO | 2026-03-31 | 1,001 | $3.02K | SEC filing |
| Rachor Investment Advisory Services, LLC | 2026-03-31 | 53 | $168 | SEC filing |
| NORTHERN TRUST CORP | 2026-03-31 | 55,182 | $174K | SEC filing |
- Each value is checked against Vera Bradley, Inc.'s share prices from within about three months of its report date (insiders' Form 4 trades and the latest close).
- Value not shown for 3 rows: the filed value is about 1,000 times too small for the share count at Vera Bradley, Inc.'s share price.
Filer report history
Two reports per filer, as filed. No change is calculated, because the data on file cannot confirm that both reports describe the same security.
- Emissary Wealth LLC: 21,008 shares reported 2025-12-31; 14,948 shares reported 2026-03-31.
- Fortitude Family Office, LLC: 426 shares reported 2025-12-31; 426 shares reported 2026-03-31.
- Klingman & Associates, LLC: 106,722 shares reported 2025-12-31; 106,722 shares reported 2026-03-31.
- GSA CAPITAL PARTNERS LLP: 81,703 shares reported 2025-12-31; 11,026 shares reported 2026-03-31.
- Bare Financial Services, Inc: 244 shares reported 2025-12-31; 244 shares reported 2026-03-31.
- RENAISSANCE TECHNOLOGIES LLC: 207,216 shares reported 2025-12-31; 221,716 shares reported 2026-03-31.
- JANE STREET GROUP, LLC: 294,195 shares reported 2025-12-31; 407,803 shares reported 2026-03-31.
- GAMMA Investing LLC: 640 shares reported 2025-12-31; 640 shares reported 2026-03-31.
- NISA INVESTMENT ADVISORS, LLC: 173 shares reported 2025-12-31; 173 shares reported 2026-03-31.
- MILLENNIUM MANAGEMENT LLC: 176,983 shares reported 2025-12-31; 78,046 shares reported 2026-03-31.
- FMR LLC: 1,091 shares reported 2025-12-31; 1,091 shares reported 2026-03-31.
- GEODE CAPITAL MANAGEMENT, LLC: 239,035 shares reported 2025-12-31; 255,465 shares reported 2026-03-31.
Showing the 12 most recent filer reports.
44 filers have only one report here.
Unusually large insider trades
Each trade is compared with the other insider trades of the same kind in the same security among Vera Bradley, Inc.'s recent filings on file. Size alone is context, not a prediction or evidence of improper trading.
- 2021-06-03 · Miller Patricia R.: Larger than 48 of the 53 other insider sales of Common Shares on file. SEC filing
- 2021-06-03 · Miller P. Michael: Larger than 48 of the 53 other insider sales of Common Shares on file. SEC filing
- 2021-06-01 · Miller P. Michael: Larger than 52 of the 53 other insider sales of Common Shares on file. SEC filing
- 2021-06-01 · Miller Patricia R.: Larger than 52 of the 53 other insider sales of Common Shares on file. SEC filing
- 2021-05-28 · Miller Patricia R.: Larger than 50 of the 53 other insider sales of Common Shares on file. SEC filing
- 2021-05-28 · Miller P. Michael: Larger than 50 of the 53 other insider sales of Common Shares on file. SEC filing
Independent insiders buying near the same time
- 2026-06-12–2026-06-12: 2 event(s) across 2 owner(s) — A cluster counts independent reporting owners that reported purchases within a set time. Co-filers and declared affiliates count once, and duplicate reports of the same event count once. ( filing , filing )
- 2025-12-12–2025-12-15: 3 event(s) across 2 owner(s) — A cluster counts independent reporting owners that reported purchases within a set time. Co-filers and declared affiliates count once, and duplicate reports of the same event count once. ( filing , filing , filing )
- 2025-06-12–2025-06-12: 2 event(s) across 2 owner(s) — A cluster counts independent reporting owners that reported purchases within a set time. Co-filers and declared affiliates count once, and duplicate reports of the same event count once. ( filing , filing )
Purchases & sales (open market or private)
| Security | Code | Price | Filing | |||
|---|---|---|---|---|---|---|
| 2026-06-12 | Bickley Ian · Chief Executive Officer | Common Shares | P — Open market or private purchase | +28,901 | 3.87 | SEC filing |
| 2026-06-12 | Meslow Andrew · Director | Common Shares | P — Open market or private purchase | +24,926 | 3.73 | SEC filing |
| 2025-12-15 | Meslow Andrew · Director | Common Shares | P — Open market or private purchase | +50,000 | 1.93 | SEC filing |
| 2025-12-12 | Bickley Ian · Director | Common Shares | P — Open market or private purchase | +53,000 | 1.94 | SEC filing |
| 2025-12-12 | Meslow Andrew · Director | Common Shares | P — Open market or private purchase | +250,000 | 1.98 | SEC filing |
| 2025-06-12 | Meslow Andrew · Director | Common Shares | P — Open market or private purchase | +253,094 | 1.88 | SEC filing |
| 2025-06-12 | Bickley Ian · Director | Common Shares | P — Open market or private purchase | +53,722 | 1.86 | SEC filing |
| 2023-12-08 | Kelley Mary Lou · Director | Common Stock | S — Open market or private sale | −33,500 | 7.51 | SEC filing |
Showing 8 of 18 rows
Grants, exercises, tax & gifts
| Security | Code | Filing | |||
|---|---|---|---|---|---|
| 2026-06-24 | Dely Mark C · CHIEF ADMINISTRATIVE OFFICER | Common Stock | F — Payment of exercise price or tax by delivering securities | −13,709 | SEC filing |
| 2026-06-12 | Layding Martin · Chief Financial Officer | Common Stock | F — Payment of exercise price or tax by delivering securities | −29,376 | SEC filing |
| 2026-06-12 | Layding Martin · Chief Financial Officer | Common Stock | F — Payment of exercise price or tax by delivering securities | −13,989 | SEC filing |
| 2026-06-08 | Dely Mark C · CHIEF ADMINISTRATIVE OFFICER | Common Stock | A — Grant, award, or other acquisition | +9,110 | SEC filing |
| 2026-06-08 | Dely Mark C · CHIEF ADMINISTRATIVE OFFICER | Common Stock | F — Payment of exercise price or tax by delivering securities | −2,911 | SEC filing |
| 2026-06-08 | Dely Mark C · CHIEF ADMINISTRATIVE OFFICER | Common Stock | F — Payment of exercise price or tax by delivering securities | −1,008 | SEC filing |
| 2026-04-05 | Dely Mark C · CHIEF ADMINISTRATIVE OFFICER | Common Stock | F — Payment of exercise price or tax by delivering securities | −4,174 | SEC filing |
| 2026-04-04 | Dely Mark C · CHIEF ADMINISTRATIVE OFFICER | Common Stock | F — Payment of exercise price or tax by delivering securities | −9,845 | SEC filing |
Showing 8 of 24 rows
These tables describe filed transactions, not current holdings. Prices are shown as filed; a currency is added only when the filing's data names one. Amended and possible duplicate rows are left out of size comparisons and transaction groups.