Vital Farms, Inc.
VITLFigures shown here come from public SEC filings. Dates beside each section show the available history.
How Vital Farms, Inc. Makes Money
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Financial Summary
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SEC filings supply these figures; updates after the dates shown are not included. This page includes 8 annual periods. The latest annual period ends Dec 28, 2025. The latest insider filing shown is dated Jun 12, 2026. The latest institutional report shown is dated Mar 31, 2026; other ownership filings may exist.
Ownership
Who holds the shares, as reported in SEC ownership filings.
Reported 13F positions
Each row shows what a filer reported for one date, not a current position. The link opens that filing.
| Filer | Report date | Shares | Value | Filing |
|---|---|---|---|---|
| BlackRock, Inc. | 2026-03-31 | 5,749,840 | $81.2M | SEC filing |
| PRIVATE TRUST CO NA | 2026-03-31 | 246 | $3.47K | SEC filing |
| HANTZ FINANCIAL SERVICES, INC. | 2026-03-31 | 986 | Not shown | SEC filing |
| Farther Finance Advisors, LLC | 2026-03-31 | 1,347 | $18.1K | SEC filing |
| FIFTH THIRD BANCORP | 2026-03-31 | 10,676 | $151K | SEC filing |
| VISION FINANCIAL MARKETS LLC | 2026-03-31 | 50 | $706 | SEC filing |
| Cygnus Capital Advisors, LLC | 2026-03-31 | 28,318 | Not shown | SEC filing |
| INTERNATIONAL ASSETS INVESTMENT MANAGEMENT, LLC | 2026-03-31 | 123 | $1.65K | SEC filing |
| MARSHALL WACE, LLP | 2026-03-31 | 127,489 | $1.8M | SEC filing |
| LOS ANGELES CAPITAL MANAGEMENT LLC | 2026-03-31 | 20 | $282 | SEC filing |
| FIDEURAM - INTESA SANPAOLO PRIVATE BANKING S.P.A. | 2026-03-31 | 10 | $141 | SEC filing |
| ASSETMARK, INC | 2026-03-31 | 5,732 | $80.9K | SEC filing |
| Boreal Capital Management LLC | 2026-03-31 | 150 | $2.12K | SEC filing |
| Qube Research & Technologies Ltd | 2026-03-31 | 75,524 | $1.07M | SEC filing |
| MANUFACTURERS LIFE INSURANCE COMPANY, THE | 2026-03-31 | 15,749 | $222K | SEC filing |
| RICE HALL JAMES & ASSOCIATES, LLC | 2026-03-31 | 222,523 | $3.14M | SEC filing |
| SEGALL BRYANT & HAMILL, LLC | 2026-03-31 | 311,746 | $4.4M | SEC filing |
| PRUDENTIAL FINANCIAL INC | 2026-03-31 | 37,865 | $535K | SEC filing |
| CITIGROUP INC | 2026-03-31 | 298,823 | $4.22M | SEC filing |
| Quantinno Capital Management LP | 2026-03-31 | 17,144 | $242K | SEC filing |
- Each value is checked against Vital Farms, Inc.'s share prices from within about three months of its report date (insiders' Form 4 trades and the latest close).
- Value not shown for 2 rows: the filed value is about 1,000 times too small for the share count at Vital Farms, Inc.'s share price.
120 filers have only one report here.
Independent insiders buying near the same time
Purchases & sales (open market or private)
| Security | Code | Price | Filing | |||
|---|---|---|---|---|---|---|
| 2026-05-19 | Van Hoven Reena Chauhan · Chief People Officer | Common Stock | P — Open market or private purchase | +2,242 | 8.92 | SEC filing |
| 2026-05-18 (amended) | Flanagan Glenda J · Director | Common Stock | P — Open market or private purchase | +6,100 | 8.33 | SEC filing |
| 2026-05-15 | Amoo-Gottfried Kofi Owusu · Director | Common Stock | P — Open market or private purchase | +2,375 | 8.45 | SEC filing |
| 2026-05-15 | Coon Stephanie · Chief Strategy Officer | Common Stock | P — Open market or private purchase | +5,895 | 8.42 | SEC filing |
| 2026-05-14 | McKeon Kathryn · CMO and GM, Butter | Common Stock | P — Open market or private purchase | +604 | 8.28 | SEC filing |
| 2026-05-14 (amended) | Kennedy Kelly J. · Director | Common Stock | P — Open market or private purchase | +2,500 | 8.40 | SEC filing |
| 2026-05-14 | Pappas Peter Nicholas · CSO and President, Eggs | Common Stock | P — Open market or private purchase | +3,500 | 8.51 | SEC filing |
| 2026-05-14 (amended) | Cyr William B. · Director | Common Stock | P — Open market or private purchase | +6,000 | 8.52 | SEC filing |
Showing 8 of 20 rows
Grants, exercises, tax & gifts
| Security | Code | Filing | |||
|---|---|---|---|---|---|
| 2026-06-10 | Flanagan Glenda J · Director | Common Stock | A — Grant, award, or other acquisition | +10,436 | SEC filing |
| 2026-06-10 | Kennedy Kelly J. · Director | Common Stock | A — Grant, award, or other acquisition | +10,436 | SEC filing |
| 2026-06-10 | Amoo-Gottfried Kofi Owusu · Director | Common Stock | A — Grant, award, or other acquisition | +10,436 | SEC filing |
| 2026-06-10 | Ruiz Gisel · Director | Common Stock | A — Grant, award, or other acquisition | +10,436 | SEC filing |
| 2026-06-10 | Khoury Karl · Director | Common Stock | A — Grant, award, or other acquisition | +10,436 | SEC filing |
| 2026-06-10 | Cyr William B. · Director | Common Stock | A — Grant, award, or other acquisition | +10,436 | SEC filing |
| 2026-06-10 | Post Denny Marie · Director | Common Stock | A — Grant, award, or other acquisition | +10,436 | SEC filing |
| 2026-05-15 | Wrede Thilo · Chief Financial Officer | Common Stock | A — Grant, award, or other acquisition | +500 | SEC filing |
Showing 8 of 32 rows
These tables describe filed transactions, not current holdings. Prices are shown as filed; a currency is added only when the filing's data names one. Amended and possible duplicate rows are left out of size comparisons and transaction groups.